Jason’s Seeded Protein Loaf

NOVA Classification:

Group 3 — Processed food

Strict NOVA Verdict:

Not ultra-processed

This loaf uses fermented wheat flour, which acts as a preservative-style ingredient, helping extend shelf life without declaring additives. It also includes added wheat and pea protein, which changes the structure compared to traditional bread.

Product Details

Category

Bread

Brand

Jason's

Available at

OcadoSainsbury'sTesco

Ingredients

Wheat Flour (Wheat Flour, Calcium, Folic Acid, Iron, Niacin, Thiamin), Water, Wheat Protein (12%), Sunflower Seeds (9%), Pea Protein (5%), Rye Flour, Fermented Wheat Flour, Salt

Key Flags

contains fermented wheat flour

Processing Notes

Formulated bread using added protein isolates and fermented wheat flour rather than a traditional sourdough or long fermentation process.

Audit Notice: Always check the label — ingredients, recipes and availability can change.