M&S Soft White Farmhouse Bread Loaf

NOVA Classification:

Group 4 — Ultra-processed food

Strict NOVA Verdict:

Ultra-processed

This is a soft white bread made using a range of industrial ingredients to achieve a consistent texture and longer shelf life. It includes emulsifiers, vegetable oils, and soya flour, which are commonly used in packaged bread production. Fermented wheat flour is also included to enhance flavour without relying on long fermentation.

M&S Soft White Farmhouse Bread Loaf

Product Details

Category

Bread

Brand

Marks & Spencer

Available at

Marks & SpencerOcado

Ingredients

Wheatflour contains Gluten (with Wheatflour, Calcium Carbonate, Iron, Niacin, Thiamin), Water, Fermented Wheatflour (contains Gluten), Yeast (Yeast, Vitamin D Yeast), Chicory Fibre, Salt, Palm Oil, Soya Flour, Rapeseed Oil, Emulsifier: E471, E472e, Palm Fat, Flour Treatment Agent: Ascorbic Acid

Key Flags

contains emulsifiers

contains seed oils

contains fermented wheat flour

Processing Notes

The product uses emulsifiers and vegetable oils to maintain softness and prevent staling over time. Fermented wheat flour is included to support flavour development, while soya flour and processing aids help standardise texture and production at scale. The formulation is designed for consistency and shelf stability rather than traditional baking methods.

Audit Notice: Always check the label — ingredients, recipes and availability can change.