Sainsbury’s Wheat & Rye Sourdough Bloomer, Taste the Difference
This loaf avoids emulsifiers and preservatives, keeping it outside strict NOVA ultra-processed classification. However, fermented wheat flour, added oil and wheat gluten are still used to improve softness and consistency compared to more traditional sourdough bread.
Product Details
Ingredients
Wheat Flour (49%) (Wheat Flour, Calcium Carbonate, Folic Acid, Iron, Niacin, Thiamin), Water, Rye Flour (19%), Rapeseed Oil, Sea Salt, Soya Flour, Fermented Wheat Flour, Wheat Gluten, Flour Treatment Agent: Ascorbic Acid
Key Flags
Processing Notes
Packaged sourdough-style bread using fermented wheat flour and formulation ingredients rather than a more traditional long fermentation process.
Audit Notice: Always check the label — ingredients, recipes and availability can change.
