Celtic Bakers Organic Vegan Sweet Potato Buns
This product is ultra-processed under NOVA because it contains soya lecithin, an emulsifier. Emulsifiers are typical NOVA Group 4 markers. The presence of fortified flour, sweet potato puree, soya milk, cane sugar, yeast and salt would not automatically make the buns ultra-processed. Ascorbic acid alone would also not make a bread ultra-processed. However, the emulsifier in the vegan butter is the decisive ingredient here.
Ingredients
Fortified wheat flour*; sweet potato puree* 16%; soya milk*; vegan butter* containing shea butter oil*, water, coconut oil*, rapeseed oil*, almond*, carrot juice* and emulsifier: soya lecithin*; cane sugar*; yeast; salt; flour improver containing wheat flour*, flour treatment agent: ascorbic acid, processing aid: sunflower oil, enzymes: alpha amylase, amyloglucosidase, glucose oxidase and xylanase. *Denotes organically produced ingredients.
Key Flags
Processing Notes
These buns are more formulated than traditional bread or buns. The vegan butter is a compound ingredient made from multiple oils, water, almond, carrot juice and an emulsifier. The flour improver also adds processing nuance through added enzymes and a processing aid. The main reason for the red verdict is still the emulsifier: soya lecithin.
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