Waitrose Free From Seeded Cob

NOVA Classification:

Group 4 — Ultra-processed food

Strict NOVA Verdict:

Ultra-processed

Gluten-free breads often require additional ingredients to replace the structure normally provided by gluten. This loaf contains stabilisers, humectants and multiple starches that place it firmly in the ultra-processed category under NOVA.

waitrose free from seeded cob bread

Product Details

Category

Bread

Brand

Waitrose

Available at

Waitrose

Ingredients

Water, tapioca starch, rice flour, potato starch, mixed seeds (6%) (brown linseed, golden linseed, millet seeds), rapeseed oil, maize flour, buckwheat, yeast, psyllium husk powder, dried pasteurised free range egg white, humectant (vegetable glycerol), stabilisers (hydroxypropyl methyl cellulose, xanthan gum), bamboo fibre, partially inverted sugar syrup, rice starch, raisin juice concentrate, fermented maize starch, salt, maize starch, colour (plain caramel), deactivated yeast

Key Flags

contains seed oils

Processing Notes

Formulated gluten-free bread using hydrocolloids (HPMC, xanthan gum), glycerol, refined starches and other functional ingredients to replicate the texture, flexibility and shelf life of conventional bread.

Audit Notice: Always check the label — ingredients, recipes and availability can change.